Adapting Your Practice for Younger Pet Owners
The landscape of pet ownership is undergoing a significant shift. Millennials, born between 1981 and 1996, now represent approximately one-third (33%) of all pet owners. Gen X comprises about 25% of pet owners, and Baby Boomers are holding steady at 24%. The younger generations of pet owners are reshaping the pet industry with their unique expectations and preferences.
In this eBook, we’ll take a deep dive into the preferences of the modern pet owner to give you the upper paw on attracting and retaining this key pet-owning demographic.
What’s inside:
Introduction to today’s pet parents
Stats about modern pet owners and what they mean for you
Spending habits
Communication trends
Emerging priority: pet travel
And more…
Adapting Your Practice for Younger Pet Owners
The landscape of pet ownership is undergoing a significant shift. Millennials, born between 1981 and 1996, now represent approximately one-third (33%) of all pet owners. Gen X comprises about 25% of pet owners, and Baby Boomers are holding steady at 24%. The younger generations of pet owners are reshaping the pet industry with their unique expectations and preferences.
In this eBook, we’ll take a deep dive into the preferences of the modern pet owner to give you the upper paw on attracting and retaining this key pet-owning demographic.
What’s inside:
Introduction to today’s pet parents
Stats about modern pet owners and what they mean for you
Spending habits
Communication trends
Emerging priority: pet travel
And more…
Getting Started
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