Adapting Your Practice for Younger Pet Owners – Free eBook Download!

by Ali Oaks | November 27, 2023

Adapting Your Practice for Younger Pet Owners

The landscape of pet ownership is undergoing a significant shift. Millennials, born between 1981 and 1996, now represent approximately one-third (33%) of all pet owners. Gen X comprises about 25% of pet owners, and Baby Boomers are holding steady at 24%. The younger generations of pet owners are reshaping the pet industry with their unique expectations and preferences.

In this eBook, we’ll take a deep dive into the preferences of the modern pet owner to give you the upper paw on attracting and retaining this key pet-owning demographic.

What’s inside:

  • Introduction to today’s pet parents
  • Stats about modern pet owners and what they mean for you
  • Spending habits
  • Communication trends
  • Emerging priority: pet travel
  • And more…